Spektrum

Marketing, Media & Opinions

  • 30.12.2020

    News

    2 min read

    The Decline of Media: Newspapers, Advertisements and the Consumers that Hang in the Balance

    In many aspects, the advertisement spaces bought from a newspaper are just as important, and just as competitive among outlets, as many of the pieces the paper publishes, which are ... Read more

  • 30.12.2020

    News

    5 min read

    The Price You Pay for… Content?

    We have grown accustomed to the convenience of using our smartphones to stay connected with our friends and using our tablets to peruse world news. Spending a dollar on a ... Read more

  • 30.12.2020

    News

    2 min read

    Transcontinental Testimonial: TranzX in the Spotlight

    During his journey Trees will assess a stem manufactured by TranzX, an ITMS client and major player in the bike industry, and provide feedback of the bicycle component as part ... Read more

  • 30.12.2020

    News

    4 min read

    Catering to an Audience: How to Advertise Effectively

    The digitalization of the world has mandated that ads be relevant for the print, online and mobile platforms, requiring agencies to develop content that is capable of reaching audiences across ... Read more

  • 30.12.2020

    News

    5 min read

    ITMS Backs Major Cycling Players at Eurobike 2015

    ITMS Marketing is also paying close attention to Eurobike, as the entity will support three of the largest names in the bicycle industry throughout the trade show. The Bad Nauheim ... Read more

  • 30.12.2020

    News

    1 min read

    ITMS Hits Grand Slam with MLB Roadshow

    Scheduled to visit eight German and Dutch cities over a two week period, the tour will include a pitching tunnel, batting cage, mini baseball field and a photo booth tent. ... Read more

  • 30.12.2020

    News

    2 min read

    ITMS Web-Based Cycling Service Marks One Year of Success

    Appropriately called FAHRRAD-PR.de, the full-service agency gives starts and SMEs, small- and medium-sized enterprises, a way to communicate with appropriate media outlets, increasing a corporation’s reach and message. ITMS, having ... Read more