Spektrum

The Olympic rings are one of the most recognized symbols in the world and the Games rank higher than any other sporting event. Brands that know how to integrate medal ... Read more

As a long-standing partner for the Taiwan External Trade Development Council (TAITRA), ITMS will support the campaign through media relations and promotional initiatives in Germany.   "Our agency has enjoyed ... Read more

The future of marketing lies in developing outstanding customer experiences While talk of experiential marketing is not new, the concept of experience in marketing will become increasingly dominant ... Read more

VR technology offers businesses an incredible opportunity to stimulate potential consumers on many levels and deliver interactive and individual experiences through engaging storytelling, ultimately strengthening brand loyalty. With the purpose ... Read more

Technologies like machine learning and natural language processing are applied in combination to form a mathematical system that can analyze data and pinpoint patterns. This concept is called a neutral ... Read more

Innovation in the future will include personalized gaming advertising for 380 million users Only a few weeks later, another notorious brand used drones to promote an app, projecting ... Read more

When a crisis hits, how will you cope with the media spotlight? A crisis is defined as a significant threat to the activities of an organization that, if ... Read more