Spektrum
Marketing, Media & Opinions
30.12.2020
News
1 min read
Current Trends in the Construction Industry
In four different exhibition rooms, around 300 exhibitors presented in 16,000 square meters of space, giving visitors an overview of current developments, future trends and innovative products. The construction industry ... Read more
30.12.2020
News
2 min read
At the Heart of the Action – Personal Initiative Is Required
I am currently working in the event department, organizing projects while gaining experience in customer care, event management and client diversity. Because of my diligence, I was awarded with the ... Read more
30.12.2020
News
3 min read
Tourism Down. Avoid Common Pitfalls.
With stable economic circumstances, low unemployment and interest rates and secure household funds, taking an extra vacation wouldn't be a financial strain. However, worldly happenings are decreasing the possibilities. Many ... Read more
30.12.2020
News
1 min read
QSuite: ITB’s Hot Topic
Joined by 250 journalists, the Bad Nauheim agency once again recorded an increase in attendance of the airline's press conference compared to previous years. At ITB, more than 170,000 visitors ... Read more
30.12.2020
News
2 min read
What Role do Opinion Makers Play in the Social Media Theater?
The concept of the Influencer has its roots in the turn of the millennium. The basis for the movement, Influence: Science and Practice by American psychologist and economist Robert Cialdini, ... Read more
30.12.2020
News
1 min read
What is the Magic Formula for Being Successful in Aviation?
For the ninth time on May 4, 2017 at the House of Logistics and Mobility (HOLM) outside Frankfurt Airport, experts will discuss hot-button issues surrounding air transport. Topics at the ... Read more
30.12.2020
News
2 min read
Behind the Scenes: The Making of a TV Commercial
They came out of curiosity, out of their interest in acting, and for the exciting experience of being "on film". Answering an ad for female walk-ons to participate in a ... Read more
